20 nov. 2015

Relaunch of the Henkel North America site

With more than 11 million visitors annually, the Henkel corporate website remains the key digital presence of the Henkel brand. Now, the completely new websites are relaunched worldwide, and henkelna.com and henkel.com are live.

The new Henkel North America website works on all devices providing the best user experience.

The new website concept takes the digital megatrends of changed user behavior and the usage of mobile devices into account. As an increasing number of people use smartphones and tablets, it becomes more important that websites can be used intuitively and easily via touchscreen and that they work responsively on all devices – with content customized to the individual needs of different target groups.

Henkel North America’s new website meets these and further trends and positions Henkel as a global company in the digital landscape. It serves as an information platform for all of the company’s target groups, such as investors and analysts, journalists, partners and suppliers, sustainability experts and potential applicants. The website also supports Henkel’s three business units by informing customers and consumers about the entire brand portfolio and guiding them to different digital brand presentations. Have a look at Henkel North America’s new site and get inspired!